DIPLOMA IN DIGITAL MARKETING
Overview
We have introduced a pocket-sized Digital Marketing Program for those who want to learn basics about Digital Marketing. The course chiefly focuses on Social Media Marketing and its different attributes in enhancing your career and business growth.
Key features-
This 45-day Program will train you with the basic nuances of Digital Marketing and how enrolling in advanced programs can bring stark changes in shaping up their future.
Basic Program in Digital Marketing is designed for those who are seeking for crash courses on Social Media. Enrolling this program will enable you run and modify your campaigns according to individual requirements alongside the complete optimization of business pages.
Eligibility criteria-
Job-seekers, working professionals, and small business owners can join this program.
End result-
Expertise in social media best practices (Facebook, Twitter, Instagram, LinkedIn, YouTube)
In-depth knowledge on campaigns and targeting
Understanding the audience behavior
Complete proficiency of Analytics
Know-how of content marketing strategies
Basic SEO skills for page optimization
Digital Marketing Syllabus
Diploma In Digital Marketing(DDM)
BASICS DIGITAL MARKETING
Introduction To Online Digital Marketing
Importance Of Digital Marketing
How did Internet Marketing work?
Traditional Vs. Digital Marketing
Types of Digital Marketing
SOCIAL MEDIA MANAGEMENT
How to manage social media
Facebook Mangement
Twitter Management
Increasing Engaggement
Hashtags
SEARCH ENGINE OPTIMIZATION
On-page SEO (on-site SEO)
Off-page SEO (off-site SEO)
Technical SEO
Local SEO
WEB & INFOGRAPHIC DESIGN
Basics of Web Design
Basics of WordPress
HTML / CSS Basics
Website Hosting
Domain Management
Basics of Canva
Basics of Poster My Wall
SEARCH ENGINE MARKETING
Pay-Per-Click (PPC)
Sponsored Search Results
Local SEM
Organic SEM
WEB MARKETING
Display advertising
Web banner advertising
News Feed Ads
Content marketing
INTERNET AND WEB OPTIMIZATION
Content Delivery Network
Website Hosting
Website Optimziation
Image Optimization
Gzip Optimization
Related Courses
Here are our basic to pro-level Digital Marketing Courses that will transform your career and business right way.
Advanced Diploma In Digital Marketing(ADDM)
Advanced Diploma in Digital Marketing (ADDM): A short course for understanding the world of digital marketing for those who are creative design, marketing.
Post Graduate Diploma In Digital Marketing(PGDDM)
The Postgraduate Diploma in Digital Marketing Strategies (E-Learning), in collaboration with Columbia Business School Executive Education, allows participants.